Increase product adoption

Welcome to the course on increasing product adoption with Pendo! By the end of this course, you will gain a deep understanding of optimizing Pendo's impact on product adoption and be able to implement effective strategies for your applications.

The course is broken down into 3 parts:

1) Identify metrics for success. The first step is to figure out what you are specifically trying to achieve so you can set up the right measurements to determine if your campaign was effective.

2) Analyze your metrics. After reviewing your metrics in Lesson 1, how is your feature or product performing without any intervention. Is it already successful and therefore doesn't need a guide, or can it be improved? If it can be improved, move on to Lesson 3.

3) Drive adoption with in-app guides. Guides are a great way to get in front of your customers about features or products in your app. However, there can be different strategies on what guide is appropriate for what type of release. Learn about how "launch levels" can help you determine what fits best, and also see real examples of guides.